Summer in Southwest Florida is heating up—and we’re not just talking about the temps. The real estate market in June 2025 is shifting fast, and whether you’re buying, selling, or just keeping an eye on things, here’s what’s really going on.
📉 It’s Still a Buyer’s Market… For Now
Let’s get this out of the way: if you’re a buyer, you're still in the driver’s seat. Inventory levels across SWFL are high—Cape Coral alone is seeing the most listings it’s had in over a decade. But things are starting to shift, with overall inventory dropping slightly from earlier this year.
Lee County Inventory: ~9.1 months
Collier County Inventory: ~10.3 months
Anything over 6 months is considered a buyer’s market—so if you’ve been waiting, this is still your moment.
💸 Price Cuts & Longer Days on Market
Homes are sitting longer and sellers are adjusting. June brought a wave of price reductions—over 1,700 in just one week. The average home is sitting on the market for 84 to 87 days, and sellers are getting just under asking price.
Translation: You’ve got room to negotiate, especially in areas like Cape Coral, where home values are down nearly 8% year-over-year.
🏖️ Cape Coral & Fort Myers: Hot or Not?
Cape Coral took a hit in values this year, but that’s opening the door for buyers who were priced out in 2022–2023. Fort Myers is following closely behind with similar trends. If you're looking for waterfront or investment potential, now may be the time to snag a deal.
Naples, on the other hand, remains competitive, though the luxury market has softened a bit. Out-of-state buyers are still flying in to purchase, but they’re being pickier and driving harder bargains.
🏡 Rentals & Insurance Are Shaping the Market
High insurance costs (homeowners & flood) are making some buyers rethink their budgets. Many homes that didn’t sell in time for summer have hit the rental market, which has slightly driven down rent prices—but not by much.
Still, if you’re not ready to buy, renting may give you some breathing room to watch rates or inventory shifts heading into fall.
💼 What Buyers Should Do Now
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Be ready to act fast on well-priced listings
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Get pre-approved—rates are still hovering around 6.9%–7%
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Don’t be afraid to negotiate, especially if the home’s been listed for 60+ days
🏠 What Sellers Need to Know
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Price strategically—the days of listing high and waiting are over
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Homes that are staged, marketed well, and priced right are still selling
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Consider offering buyer incentives (rate buydowns, closing costs) if your home is sitting
🎯 Final Thoughts: A Market in Transition
June 2025 has marked a turning point. SWFL is still a buyer-friendly market, but with inventory tightening slightly and interest from serious summer buyers, the advantage may not last forever. Whether you're looking in Cape Coral, Fort Myers, Naples, or Bonita Springs, understanding the shift can make all the difference.
Need help navigating this changing market?
Let’s chat! Call 239-303-9108 Whether you're buying your first home or selling your fifth, our team is here to guide you every step of the way.